In today’s fast-moving digital world, many small business owners feel overwhelmed by marketing. You're busy running your shop, salon, consultancy, or café — not trying to master email platforms or learn complex automation. You need something simple, effective, and affordable.
That’s exactly where Solent Newsletters comes in.
If you’re a small business owner in the UK with fewer than 15 employees, this article is for you. We’ll explain how you can use Solent Newsletters to reach your customers regularly, drive more repeat business, and grow your bottom line — all without spending a fortune or hours of your time.
Social media gets a lot of attention, but when it comes to ROI (return on investment), email still reigns supreme.
According to the Data & Marketing Association, email marketing generates £42 for every £1 spent. That’s a huge return — but only if you do it right.
The problem? Big platforms like Mailchimp, Klaviyo, and Constant Contact are built for marketers — not for everyday business owners. They’re loaded with features most small businesses never use, and they can be expensive and time-consuming to manage.
Solent Newsletters is a simple, no-fuss email marketing service made specifically for local businesses across the Solent region — and beyond.
It’s ideal for shops, cafes, salons, consultants, tradespeople, fitness studios, and any small business that wants to stay in touch with customers and drive more sales.
Here’s why business owners are switching to Solent Newsletters:
If you can write a quick message or upload a photo, you can use Solent Newsletters. There’s no coding, no design stress, and no confusing dashboards. You don’t need to be a “tech person” to get results.
Most email platforms charge based on list size, pushing prices up as your audience grows. Solent Newsletters is different. It’s affordable from day one, with flat, transparent pricing.
Whether you have 50 subscribers or 1,500, you’ll pay a fair, fixed price that fits your budget — with no hidden fees.
You’re not trying to reach the whole internet — you’re trying to reach your local customers. Solent Newsletters helps you send offers, updates, events, and reminders directly to your list, encouraging repeat visits and word-of-mouth referrals.
Whether you're just starting out or already have a list of loyal customers, Solent Newsletters makes it easy to send:
Weekly or monthly newsletters with news, tips, or product highlights
Promotions and special offers to drive sales during quiet periods
Event invites to open days, workshops, or seasonal specials
Customer appreciation notes to stay top of mind
Reminders for appointments, renewals, or service due dates
All without the hassle of setting up complicated automations or funnels.
Small businesses using Solent Newsletters are seeing tangible results — more customer engagement, increased footfall, and better repeat business.
Here's what a few local business owners have shared:
"Before Solent Newsletters, I barely kept in touch with my clients. Now I send out one message a week, and I always get at least one booking from it." – Sarah, Beauty Salon Owner
"I didn’t think email would work for my plumbing business. But with a simple monthly update, I get calls every time I send one out." – Mark, Independent Tradesman
We get it — you're not a digital marketer. You're a small business owner trying to do your best for your customers.
That’s why Solent Newsletters focuses on clarity, simplicity, and results:
No bloated features you’ll never use
No marketing jargon
Just clear tools and personal support to help you grow your business
Unlike big-name platforms, we’re based in the UK and understand your needs as a local business owner. You won’t be lost in a help center — you’ll get real support from people who care about your business.
Starting email marketing can feel intimidating — but not with Solent Newsletters. We’ll help you:
Import your existing customer list (even from spreadsheets)
Create your first email
Set a sending schedule that works for you
Grow your list with simple signup forms and tips
And if you ever get stuck? We're just a message away.
Whether you're a florist, PT, accountant, or shop owner, email marketing can help you build stronger relationships and drive steady sales.
Solent Newsletters makes it easy, affordable, and effective.
✅ No contracts
✅ No setup fees
✅ UK-based support
Start your free trial today and see the difference Solent Newsletters can make for your small business.
Visit solentnewsletters.uk to get started